- Selective training 2 years - 120 ECTS
- Cost of training :
- Work-study apprenticeship: exemption for students
- Work-study contracts: exemption for students
- Continuing education: please contact us for rates.
- Professionalization: work-study & in-company projects
- Work-study program from 1st year - Corporate partnerships
- Enrolment: 12 students in Master 1 and Master 2 programmes
The "Point-of-Sale Management and Customer Experience" course in the "Sector Management" Master's program is designed to train future retail managers (Store Director, Sector Manager, etc.) to manage teams, steer the customer experience and manage support services in a complex environment. The Master's program is based on solid relationships with retailers and a unique technological platform (the connected store).
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Organization and alternation
Alternating work-study schemes under discussion with banners
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Thesis and supervised project
Connected store project
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Skills
4 skills structure this Master's program:
- Managing a point-of-sale team
- Managing the in-store customer experience
- Managing support services
- Understanding and analyzing the business environment and strategies -
Materials
Master total.png -
Métiers
- Managers en magasin
- Chefs de secteurs
- Directeur de magasin
Application
- Applications on « Mon Master.com »
- Composition of the application: grades obtained during the Bachelor's degree course, curriculum vitae presenting the assignments carried out/positions held during the periods spent in a company (work placements or sandwich courses), a covering letter clearly explaining the applicant's project in relation to the content of the Master's degree, confirmation of recruitment on a sandwich course in a company where applicable (with assignments and positions offered)
- Pré-sélection on file and interview with course leaders
Candidate profile
Les candidats sont issus de :
- Licences générales : AES, Economie, Economie et gestion, gestion, psychologie, droit et économie
- Licences professionnelles du secteur tertiaire en lien avec le commerce
- BUT tertiaires TC, MLT, GEA, GACO et ICML si lien avec culture, librairie.
Le projet professionnel du candidat en lien avec le contenu et la vocation du diplôme fera l'objet particulière par les responsables de la formation.
PRACTICAL INFORMATION
Address: 142 traverse Charles Susini - 13013 Marseille, France
CONTACTS
